The Real Reason These Pink Pineapples Cost $49
Facebook By Caroline Coral/Updated: March 8, 2021 9:16 am EST
Joining 2020’s growing list of fruits that are seemingly made to be shared via social media, pineapple giant Del Monte recently rolled out a pink fleshed variety that’s ready for its close up (via Food and Wine). Head over to the fruit’s landing page and you’ll find a glamor shot of a glowing pink cross-section and text describing the product as the “Jewel of the Jungle,” asking you to “Experience a taste of a remote paradise where compasses spin wildly, life is over-the-top, and pineapples are pink.”
Del Monte is leaning hard into the fruit’s Instagramability. “Become the envy of your friends and followers with this highly sought-after delicacy. Pinkglow will look phenomenal on whatever social media platform is en vogue by the time you read this,” reads additional copy on the site. Scroll down further, and you’ll find recipes for dishes like pineapple raspberry wine spritzers and meringue trifles with lime curd that are immaculately styled and photographed to accentuate the warm, welcoming pink of the fruit that was developed by the company. So, how does one go about getting their hands on a Pinkglow pineapple? Well, first thing you’ll have to do is consult your fruit budget. If you have an extra $49 in disposable fruit cash, head on over to one of Del Monte’s two online partners, Melissa’s or Tropical Fruit Box.
The Real Reason These Pink Pineapples Cost $49
By Caroline Coral/Updated: March 8, 2021 9:16 am EST
Joining 2020’s growing list of fruits that are seemingly made to be shared via social media, pineapple giant Del Monte recently rolled out a pink fleshed variety that’s ready for its close up (via Food and Wine). Head over to the fruit’s landing page and you’ll find a glamor shot of a glowing pink cross-section and text describing the product as the “Jewel of the Jungle,” asking you to “Experience a taste of a remote paradise where compasses spin wildly, life is over-the-top, and pineapples are pink.”
Del Monte is leaning hard into the fruit’s Instagramability. “Become the envy of your friends and followers with this highly sought-after delicacy. Pinkglow will look phenomenal on whatever social media platform is en vogue by the time you read this,” reads additional copy on the site. Scroll down further, and you’ll find recipes for dishes like pineapple raspberry wine spritzers and meringue trifles with lime curd that are immaculately styled and photographed to accentuate the warm, welcoming pink of the fruit that was developed by the company. So, how does one go about getting their hands on a Pinkglow pineapple? Well, first thing you’ll have to do is consult your fruit budget. If you have an extra $49 in disposable fruit cash, head on over to one of Del Monte’s two online partners, Melissa’s or Tropical Fruit Box.
Del Monte is leaning hard into the fruit’s Instagramability. “Become the envy of your friends and followers with this highly sought-after delicacy. Pinkglow will look phenomenal on whatever social media platform is en vogue by the time you read this,” reads additional copy on the site. Scroll down further, and you’ll find recipes for dishes like pineapple raspberry wine spritzers and meringue trifles with lime curd that are immaculately styled and photographed to accentuate the warm, welcoming pink of the fruit that was developed by the company. So, how does one go about getting their hands on a Pinkglow pineapple? Well, first thing you’ll have to do is consult your fruit budget. If you have an extra $49 in disposable fruit cash, head on over to one of Del Monte’s two online partners, Melissa’s or Tropical Fruit Box.
